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Good Design is Good Business.

Design Matters — especially if your business matters to you.

As we welcome 2012, and look back over 2011, we notice a trend in the types of projects that consistently come our way. With that in mind, we have renamed our e-news, “Design Matters,” where we will continue to share monthly “tips, trends and tales,” as they pertain to our three primary lines of business:

  1. DESIGN FOR BUSINESS. More than great graphic design, we help our clients create a great identity with strategic design concepts — from custom logos, to business marketing materials, to web-based graphics. With over 25 years experience (each) in working for for Fortune 100 and Fortune Top-10 corporations, we bring a global perspective with a micro-level insight to help their clients “Define, Design & Deliver” their message to their consumer.
  2. DESIGN FOR PUBLISHING. Great book design is more than ink on paper. We work with authors and publicists across the country to help design books that sell. As a certified Professional Author Consultant, Cathy serves as Publishing Project Manager, helping authors navigate the self-publishing process — from creating connections with ghost-writers and editors, through cover and interior design, through printing, marketing and promotion.
  3. DESIGN FOR LIFE. Planting Seeds of Positive Perspective at UPSIdaisy.com, this “one-time-hobby” website grew by leaps and bounds in 2011, and our custom designs were printed on a variety of products and shipped all around the world. Our messages of hope, inspiration and humor touched households in the US, Great Britain, Australia, Canada, the Solomon Islands, Italy, Portugal, Ireland and more!

We hope you continue to follow us we create positive ripples — be it around the corner or around the globe.