“Do What You Love and the Money Will Follow” was written in 1987 by Marsha Sinetar, with an updated version published in 2009. The book was a best-seller and became a movement for many, including myself.
It was about this time, during the late 1980’s thru the end of 2003, when I was in the corporate world managing a staff of 18 designers, production artists, and printing specialists. As with most corporate marketing environments, burn-out was always right around the corner for everyone, and I it made it a part of my job to encourage my staff to find their niche and move toward the job and tasks which made them happiest. Many of my annual review conversations started with, “We all love working with happy people, so what can we do to help you find your ‘Happy’?”
I still believe Marsha Sinetar was right . . . mostly. Having been downsized (asked to go home and stay) in December of 2003, and working for myself over the past 14+ years, I’ve noticed what I would call the “missing piece” to Marsha’s book title.
I liken it to an Oreo Cookie. The top layer is the “Do What You Love,” and the bottom layer is the “Money Will Follow.” It’s a great foundation to wake up every day and do what I love . . . and hope that eventually the money will follow. But there was something missing. It’s actually a three-step process:
- Do what you love
- Share your talents and gifts to make people happy
- Money will follow
The missing crème filing in the middle is the ability to share your talents and gifts to make people happy. It’s that simple. Yes, I happen to love the chocolate cookies on the outside of the Oreos, BUT having all three layers makes the cookie experience even more delicious and delightful.
Feel the love. Add the Happy. Attract the Money.
Stop denying yourself the full Oreo.
We Brand. We Design. We Publish.
We help you take that thing you do . . . that thing you LOVE doing . . . and share it with the world.
And we LOVE sharing our bag of Oreos. I personally like the new “Thins”.