Here’s How You Should Look at the Taleist Self-Pub Survey
May 24th, 2012 | Nate Hoffelder
“Authors who get help (paid or unpaid) with story editing, copy editing, proofreading, and cover design make 34% more than the average.”
Taleist released the results of a survey of self-pub authors today. If you haven’t seen it yet, then you probably haven’t heard the statistics. Good. That gives me a chance to explain my viewpoint. I read the results this morning, but it took me until this evening before I placed them into context.
“41% paid for a cover designer”
The thing is, no matter how little those authors made while self-publishing their ebooks, on average they are almost certainly better off than if they did not have the option of self-publishing. [Read more]
“29% paid for copy editing”
Does My Self-Publishing Company Need a Logo?
YES . . . if you want to:
- Position yourself as an expert in your field
- Create a distinct identity and market position
- Project a professional, innovative image
- Develop greater visibility for your business
- Distinguish yourself from your competition
- Attract, retain and solidify your customer base
Publishing Company logos can be very simple, as in:
Or even a more complex visual image, as in:
Editor and Technology Evangelist, Smallbiztechnology.com, AE OPEN
Amazon.com is not a “friend” or ‘foe’ to small businesses.
It’s in business, just like we all are to make money.
That money is made by selling something someone wants and making a profit. It’s having great products, great customer service and whatever other things-marketing or hiring the right staff-that make our businesses competitive.
Amazon.com has an app, the Price Check app, that makes it easy for you to search for a price on a product and see the price on Amazon.com.
Amazon.com has caused some controversy in the small business retail world, politicians and advocacy groups by giving folks a 5% discount if they checked a local retailer’s price on the app and then bought the product from Amazon.com.
Hard for retailers to compete against that? Sure. Sleazy? No.
Secret of Self-Publishing: SUCCESS
By JEFFREY A. TRACHTENBERG | October 31, 2011
Self-publishing these days is increasingly a tale of two cities.
There are established authors, like Nyree Belleville, who says she’s earned half a million dollars in the past 18 months selling direct rather than through a publisher.